Body, Mind, Life Expo
March 17-18, 2012
Saturday 10am to 7pm
Sunday 10am to 5pm
The Midwest's Largest Health & Natural Products Expo
Consumers spend almost $300 BILLION annually on products and services in the health and sustainability market. Established in 2000, the Body Mind Life Expo™ draws thousands of healthy choosers interested in a natural and socially responsible lifestyle, as well as personal development, fashion and beauty advice.
Get to know the Healthy Chooser Category
The annual buying habits of healthy choosers
- $117 billion on personal health: Includes natural/organic food, personal care, supplements, etc.)
- $100 billion on green building: Includes certified homes, Energy Star appliances, etc.
- $20 billion on alternative transportation: Includes hybrids, diesel and electric cars as well as car sharing, etc.
- $42 billion on eco-tourism: Includes travel spent on nature excursions
- $10 billion on natural lifestyles: Includes home furnishings and apparel
- $2.6 billion on vitamins and nutritional supplements: This spending is expected to increase substantially as baby boomers age.
- $2 billion on bicycles: Best customers are households run by adults ages 35-54, married couples with young children and college grads.
- $1 billion on alternative energy: Renewable power
- Alternative healthcare: Households in the Midwest spend 58% more than the national average in this category.
Meet Your Body Mind Life Expo™ Customer
- 88% are willing than ever to change brands based on value.
- 40% seeking natural products for heart health and/or high blood pressure
- 58% seeking natural weight loss products
- 53% seeking anti-aging products
- 49% seeking immune function products
- 86% buy organic products
- 82% are willing to pay more for eco-friendly brands
- 65% attend the Expo to get help with improving their physical health
- 73% attend the Expo to get a fresh perspective emotionally or spiritually
- 62% use social media
- 49% are ages 45-59
- 92% are college educated
How We Help You Market to Healthy Choosers
- This is a targeted expo. Our marketing brings in the right demographic which helps you to pre-qualify people who come to your exhibit booth.
- Free online marketing for all exhibitors (Shop at the Show) helps you generate excitement before the show.
- Free VIP admission tickets help you promote your show participation.
- Free expert marketing advice to help you maximize sales and leads.
- Extensive public relations and advertising campaign including TV, radio, print and Internet that makes millions of impressions! Included are as many as 15,000 postcards, multiple emails to past attendees, and 75,000+ tickets distributed throughout the market.
- Marketing partnerships available that offer TV, radio and print exposure, expo signage, logo recognition and many more valuable benefits that enable you to draw even more attention to your show participation and your business.
Exhibitor Categories
- Natural and organic personal health products
- Eco-friendly products and services
- Personal development and motivational services
- Weight loss, anti-aging and immune support products and services
- Heart-healthy products and services
- Exercise equipment
- Spas and retreats
- Health clinics
- Stress-free vacation/travel destinations
- Fashion and beauty: business, casual, eco-friendly
- Nutritional products
- Financial security
- Healthy cooking products
Body Mind Life Expo™ Exhibitor Feedback
"Great ads, great staff, great set-up.""I was extremely impressed with the professionalism of the entire Expo staff."
"Sales were made. Great networking opportunities were available."
"New customers I would not have reached before."
"Liked the Shop at the Show and free tickets to send out."
"Good exposure to target market."
"It was so wonderful to work with you. Your team was outstanding. Everyone was always available. We never had a time when we had to search for someone to help us. We were pleased to see many staff people in the showroom all the time. We have done many shows and I wanted you to know that you guys are the tops."
Lara Rush, Jewelry Liquidators
"Last year's Body Mind Life show was the first, and best, expo my company has attended. Media Relations/Mid-America does a great job producing their shows. They are well-organized, so their shows run very smoothly. Their advertising campaigns are very effective at attracting large crowds. Not only that, but the crowd at the Body Mind Life show was well qualified, which is very important when selling luxury items, as my company does. I recommend Mid-America's shows to vendors and attendees, alike."
Lance Brown-Ochs, Blue Sky International
Your Success is Our Success!
Through extensive consumer research, we produce established, proven consumer expos focusing on highly profitable markets. Our expos give exhibitors and Marketing Partners excellent venues for face-to-face sales, introducing new or updated products, test marketing and surveys, and providing information about their company's services.
Our expos are nationally recognized models because of their growing success, solid reputation for management's attention to detail, and ability to draw thousands of high caliber attendees per show.
Join us as a Marketing Partners or exhibitor, and reach the affluent, welleducated and socially conscious buyers. Our events sell out quickly, so early registration is recommended.
Vision StatementTo provide interactive expositions and special events to benefit attendees by offering products, services and entertainment that will help them achieve health, balance and success in all areas of their lives. To bring our exhibitors socially conscious, educated consumers with a middle to high-income level who are most likely to buy and use their products, services and information. |
Contact Us Today! |
