Mid America Events & Expos

FOR IMMEDIATE RELEASE

If you can name all four Beatles, you may be a member of the 'new' senior generation!
5th annual Seniors Expo™ celebrates all that's good about getting older

If you have ever used a flash cube, or can remember when the most famous alumnus of the Mickey Mouse Club was named Annette and not Brittany, chances are good that you are a part of the fast-growing 50+ age group (or closing in on it). And while you may only feel about 35, some of your needs are probably changing.

For five consecutive years, the Seniors Expo™ has responded to the unique needs and desires of mature Americans. Each year, thousands attend the two-day event to hear valuable seminars and to explore aisle after aisle of exhibits featuring products and services geared specifically to them. This year's Seniors Expo™ will be held September 19-20 at Mystic Lake Casino Hotel in Prior Lake.

"The 55-plus age group is growing six times faster than the rest of the population, and they are shattering our image of senior Americans," says Robin Kocina, president of Mid-America Events &Expos that produces the event. "Seniors today are healthier and more active. The Seniors Expo™ provides ample resources to help them capitalize on that energy and vitality, as well as cope with such challenges as maintaining their financial wellbeing and caring for elderly parents."

And it's all here: from vacation clubs to pharmacy services, adult day care providers to investment counselors. To keep things fun, there's also nonstop, lively entertainment. If that's not enough to keep you entertained, this is the fourth year that local women from across Minnesota will gather at the expo to compete in the Ms. Minnesota Senior America Pageant.

Many people return year after year to see this exciting pageant, which celebrates women ages 60 and above, and involves a talent demonstration and evening gown competition as well as interviews with the judges. It lively fun as the ladies sing, dance, play musical instruments, recite their favorite poems, and describe their philosophy of life for the Seniors Expo™ audience. The winner goes on to compete in the national Ms. Senior America Pageant.

"There is always a variety of fun things to see and do at the show," says Kocina. "People often come for the entire day because they can't fit it all into just a few hours. Plus, they can take time out to enjoy Mystic Lake Casino Hotel, then come back into the Seniors Expo™ just by showing us their Official Show Bag."

Some of the popular topics explored during the Seniors Expo™ include:

Travel services
Home improvement
Gourmet and healthy foods
Beauty products
Fitness and wellness
Health care options
Seniors housing
Investments

Senior admission is $6 at the door or $3 with the ½ price coupon available on the Mid-America Events &Expos Web site: www.101expos.com. Kids under 17 are admitted free when accompanied by an adult. Show hours are 9 a.m. to 4 p.m. Plenty of free parking is available. In addition, the public can catch any Mystic Lake shuttle bus to attend the Expo. Further information is available by calling the Expo hotline at 612-798-7256.

This year's Seniors Expo sponsors include Medica, Stressfree Living, Good Age, Channel 5, Channel 45, Ebenezer, and Blue Cross and Blue Shield of Minnesota. The Seniors Expo™ is produced by Mid-America Events &Expos, Inc., which also produces the Body Mind Life Expo™, Seniors Spring Show™ and the Women's Home Expo™.

Media note: Pre-event media access to festival activities will be available. For further information or to set up an interview with Robin Kocina, Mid-America Events &Expos President, contact Media Relations at 612-798-7220.